November 2, 2023

A reimagined Tarot identity that brings a fresh visual language to the traditional Tarot aesthetic.

Category:

Art Direction & Branding

Duration:

12 Weeks

Location:

Granada, Spain

Intro:

Creation of the Rumba Tarot card brand.

Creation of the Rumba Tarot card brand.

Concept:

Creating a completely new visual style for the traditional Tarot card aesthetic.

Includes:

• Rebranding
• Branding & visual language
• Custom illustrations (29-card Tarot deck)
• Packaging design (two-level box with pop-up illustration, matchbox and incense packaging)
• Brand guidelines (rules & applications)
• Animated cards
• Interactive Figma prototype — e-shop

• Rebranding
• Branding & visual language
• Custom illustrations (29-card Tarot deck)
• Packaging design (two-level box with pop-up illustration, matchbox and incense packaging)
• Brand guidelines (rules & applications)
• Animated cards
• Interactive Figma prototype — e-shop

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FAQ.

Creating Visual Identities & Digital Experiences with a Clear Concept and Thoughtful Design

01

What do you specialize in?

02

What can you help with?

03

What tools do you work with?

04

What is your approach to a project?

05

Do you offer brand strategy too?

06

What’s your process like?

What do you specialize in?

What can you help with?

What tools do you work with?

What is your approach to a project?

Do you offer brand strategy too?

What’s your process like?